Builder Funnel
Agency Headquarters
1586 S 21st St #100, Colorado Springs, Colorado, 80904
Builder Funnel is a premier digital marketing agency specifically engineered to drive growth for the residential construction industry. As a certified Google Partner, Builder Funnel occupies an elite tier of marketing firms, recognized by Google for consistently demonstrating advanced proficiency in search engine marketing, maintaining high-performing ad spend, and delivering measurable client growth. This prestigious accreditation ensures that every campaign is backed by the latest strategic insights and industry-leading best practices directly from Google. The agency’s expertise as a Google Partner provides clients with a distinct competitive advantage, including early access to beta features, advanced keyword research tools, and a direct line to Google support. Builder Funnel leverages these resources to craft high-conversion Google Ads campaigns that target high-intent homeowners at the exact moment they are searching for remodeling or custom building services. By integrating sophisticated lead tracking with data-driven optimization, the agency ensures that marketing budgets are deployed with surgical precision to maximize Return on Ad Spend (ROAS). Beyond paid search, Builder Funnel utilizes its deep understanding of Google’s ecosystem to bolster organic visibility through comprehensive Search Engine Optimization (SEO). Their team of specialists focuses on local search dominance, ensuring builders and remodelers appear prominently in the "Map Pack" and at the top of organic search results. By marrying technical SEO with high-quality content marketing, Builder Funnel establishes its clients as local authorities, building trust and capturing market share. Builder Funnel’s commitment to transparency and performance is reflected in their rigorous reporting standards. Clients receive detailed analytics that bridge the gap between digital clicks and actual revenue, providing a clear view of the customer journey from the initial search query to the final contract. For home builders and remodelers looking to scale their operations, Builder Funnel offers a sophisticated, Google-vetted approach to digital dominance.
Featured Client Reviews
"We have been using Builder Funnel for a few months now. They did a great job re-building our website. Maddie, Zach and the rest of the team have been a pleasure to work with so far. We are already seeing positive results in our lead flow."
"SPAM. I went through an initial demo with Richard which was presented well by Richard, but the program seemed less than impressive and certainly not worth the price presented. After the demo I have received multiple spam emails from Spencer from this company daily. The last one received (screenshot attached) was a complete lie about me emailing regarding issues with checkout (I never attempted to purchase anything through this company and never sent these emails)."
"Absolutely terrible first impression. I booked a discovery call with Builder Funnel expecting to learn about their services and see how they could help grow my business. Instead, I got Richard First, who was completely unprepared, disengaged, and offered zero value. The call was a total waste of time. I had to pull information out of him just to understand what the company even does. There was no structure, no pitch, no insight, just a flat, awkward conversation where I was the one doing all the work. Why am I chasing a company to explain their own services? Isn’t that literally your job? If this is how Builder Funnel introduces themselves to potential clients, I can’t imagine what working with them long-term would be like. Unprofessional, disorganized, and disappointing. Steer clear. If anyone needs proof of how the call went, reach out and I can share the meeting notes and recording."
"Excellent Results with Builder Funnel Working with Builder Funnel over the past few months has been a game-changer for us. Their development of our new website and integration of the HubSpot platform have significantly improved our marketing efforts. We now have better insight into our audience through blog posts and email campaigns, helping us attract more traffic and tailor our outreach effectively. Builder Funnel’s expertise and support have been outstanding, and we’re thrilled with the results so far."
"Extremely Disappointed – Poor Value and Misleading Promises We hired Builder Funnel with high hopes based on the initial sales call, but the entire experience turned out to be a major disappointment. The “blueprint” we received appeared to be AI-generated, repetitive, and lacking in original research. It didn’t resemble what was promised at all. In fact, it mostly just repackaged the information we had provided. And yet, it cost $10,000. The quality looked like something a college student might have thrown together for a class project. When we raised concerns, we were told they had made changes to “cut costs”—but those savings were never passed on to us as the customer. The whole thing felt like a money grab targeting business owners who may not know better. Thankfully, we have experience in marketing and communications and were able to recognize just how subpar the work really was. Despite our disappointment, we tried to maintain the relationship, even reaching out to the President directly to address our concerns. What we got in return was an auto-reply email joking about being on vacation—which told us everything we needed to know about the company culture. It’s not serious or service-oriented. Still hoping for improvement, we went ahead and paid another $10,000 for additional services, including ad campaigns. Sadly, the results were just as poor: the ad didn’t generate any real leads, deliverables were consistently late and incomplete, and nothing improved—even after repeated conversations and raised concerns. In total, we spent $20,000 and received basically nothing. Many of the promises made—even ones written in the contract—were not fulfilled. And of course, there are no refunds. We’re sharing this review not out of spite, but to help other contractors who might be considering Builder Funnel. We wish someone had written something like this to warn us. Please save your money and look for a local, reputable marketing company that actually follows through."