Frat

Agency Headquarters

Rua Piracicaba 143, cj 132, São Paulo, SP, 11410430

Frat is a performance-driven digital marketing agency specializing in high-impact growth strategies and advanced media buying. As a certified Google Partner, Frat occupies an elite tier of service providers, granted direct access to Google’s proprietary training, exclusive product betas, and advanced support ecosystems. This partnership ensures that every campaign managed by the agency is built upon the latest search innovations and algorithmic best practices. The agency’s core expertise lies in the meticulous management of the Google Ads suite, including Search, Display, Video, and Shopping campaigns. By leveraging a data-first methodology, Frat transforms complex metrics into actionable insights, focusing heavily on maximizing Return on Ad Spend (ROAS) and lowering Cost Per Acquisition (CPA). Their team of certified specialists utilizes sophisticated bidding strategies, granular audience segmentation, and rigorous A/B testing to ensure that client budgets are optimized for maximum visibility and conversion. Beyond technical execution, Frat distinguishes itself through a commitment to transparency and strategic alignment. Clients benefit from in-depth performance auditing, comprehensive competitive analysis, and customized reporting that tracks key performance indicators (KPIs) in real-time. By staying at the forefront of Google’s evolving landscape—from the integration of AI-driven Performance Max campaigns to the nuances of GA4 analytics—Frat provides the technical proficiency and creative agility required to scale brands in an increasingly competitive digital marketplace.

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